Case Studies

Case Studies

We build GTM systems for companies navigating complexity — new markets, technical buyers, regulated industries, or the transition from founder-led sales to scale.

We build GTM systems for companies navigating complexity — new markets, technical buyers, regulated industries, or the transition from founder-led sales to scale.

CrystalDBA

DEVTOOLS · POSTGRESQL · DEVELOPER INFRASTRUCTURE

From failed founder-dependent outreach to design partners

2 DESIGN PARTNERS · ACQUIRED BY TEMPORAL

CrystalDBA

How a seed-stage DevTools startup replaced a failed outbound campaign with signal-based targeting on PostgreSQL hiring activity, landing design partners and early developer adoption.

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CrystalDBA

DEVTOOLS · POSTGRESQL · DEVELOPER INFRASTRUCTURE

From failed founder-dependent outreach to design partners

2 DESIGN PARTNERS · ACQUIRED BY TEMPORAL

CrystalDBA

How a seed-stage DevTools startup replaced a failed outbound campaign with signal-based targeting on PostgreSQL hiring activity, landing design partners and early developer adoption.

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Sensified

COLD CHAIN · IOT · LIFE SCIENCES

From failed sales hire to a clear lab entry market

4 VERTICALS TESTED · LAB MARKET CONFIRMED

Sensified

How a cold-chain monitoring startup replaced a failed sales hire with structured vertical testing across labs, wine, vaccine logistics, and broader cold chain, confirming specialty and functional medicine labs as its entry market.

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Sensified

COLD CHAIN · IOT · LIFE SCIENCES

From failed sales hire to a clear lab entry market

4 VERTICALS TESTED · LAB MARKET CONFIRMED

Sensified

How a cold-chain monitoring startup replaced a failed sales hire with structured vertical testing across labs, wine, vaccine logistics, and broader cold chain, confirming specialty and functional medicine labs as its entry market.

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Bredin

SMB RESEARCH · MARKET INTELLIGENCE

From vague positioning to a repeatable enterprise GTM engine

$600K+ ENTERPRISE PIPELINE GENERATED

Bredin

How a specialized SMB research firm moved from vague positioning and inconsistent outbound to a clear enterprise GTM engine, generating repeatable pipeline with enterprise buyers.

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Bredin

SMB RESEARCH · MARKET INTELLIGENCE

From vague positioning to a repeatable enterprise GTM engine

$600K+ ENTERPRISE PIPELINE GENERATED

Bredin

How a specialized SMB research firm moved from vague positioning and inconsistent outbound to a clear enterprise GTM engine, generating repeatable pipeline with enterprise buyers.

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Narwin AI

RFP-TECH AI · A/E & CONSTRUCTION · CANADA + U.S.

From one early customer to a validated A/E market

FIRST U.S. CUSTOMER · A/E MARKET VALIDATED

Narwin AI

How a Canadian AI startup turned one referral-led customer into a validated Architecture & Engineering entry point, landed its first U.S. customer, and built the first repeatable outbound system across Canada and the United States.

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Narwin AI

RFP-TECH AI · A/E & CONSTRUCTION · CANADA + U.S.

From one early customer to a validated A/E market

FIRST U.S. CUSTOMER · A/E MARKET VALIDATED

Narwin AI

How a Canadian AI startup turned one referral-led customer into a validated Architecture & Engineering entry point, landed its first U.S. customer, and built the first repeatable outbound system across Canada and the United States.

READ FULL CASE STUDY